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Zoom is the closed circuit digital television that can be found in metro stations, hypermarkets, universities, banks, shopping malls, coffe shops, bars and airports.
Zoom broadcasts especially designed programs, adequate to the viewer’s interests, the spaces where they found themselves and their moods. Unlike the other media, the major and unique asset of zoom as a media channel, is the fact that it is welcomed by viewers. It adds value to the waiting momments in places where there is no other real time source of public information or entertainment.
The financial efficiency of this media channel comes from the really low costs corresponding to a proposed reach (obtained through the broadcasting frequency). In the areas where the screens are placed, they are the only source of TV-like visual information, getting the public’s attention. An exceptional visual package helps a lot in highlighting the screens from the dark and dull background.
Zoom broadcasts especially designed programs, adequate to the viewer’s interests, the spaces where they found themselves and their moods. Unlike the other media, the major and unique asset of zoom as a media channel, is the fact that it is welcomed by viewers. It adds value to the waiting momments in places where there is no other real time source of public information or entertainment.
The financial efficiency of this media channel comes from the really low costs corresponding to a proposed reach (obtained through the broadcasting frequency). In the areas where the screens are placed, they are the only source of TV-like visual information, getting the public’s attention. An exceptional visual package helps a lot in highlighting the screens from the dark and dull background.
